The Blog

Welcome Home

For the last two years, Ignition Media has been working on something so top-secret, we couldn’t even tell our friends about it—until now. We’re excited to announce the launch of, a brand-new website we made working with the fine folks over at the REALTORS® Association of Edmonton.

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Wellspring Edmonton Realized

Yesterday was a great day for Ignition Media, but more importantly, for Wellspring Edmonton. Since 2010, Ignition has sponsored Wellspring by providing web design and development services. And today, we launched yet another iteration of their website to coincide with Wellspring’s ground breaking, as well as their updated branding.

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The New Facebook Contest Rules

So Facebook did a complete 180 today and announced that Pages can now run contests on their Timeline. That means you don’t have to use a third-party app to run a contest. Users can now Like or Comment on a post as a form of entry.

We think this is great for small giveaways, like a pair of tickets or a gift certificate, but for bigger contests, it’s a good idea to create an app.

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Is Snapchat the Next Big Thing in Photo Sharing?

While browsing the interwebs last week, I came across an interesting article on TechCrunch about the newest craze in photo sharing: Snapchat. For those who are unfamiliar with the iPhone and Android app, Snapchat is a photo messaging service in which the photos sent between users disappear after a pre-set amount of time. While this unique feature has contributed to the development of a certain “reputation” (I’m sure I don’t need to explain why), the app has steadily gained traction among users since 2012 and is in the process of becoming a monetized entity.

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I know there have already been a lot of reviews, critiques, and analyses of Disney’s massive Monsters University marketing campaign, but with the film coming out today, I figured I’d get one last shot in. Unless you hate fun, I’m sure you’ve heard about all the collateral the marketing geniuses over at Disney designed, including a mock school website, a Twitter feed, and a number of YouTube trailers and promotional clips. Some human reviewers even got alumni newsletters by mistake (somehow I was missed in this catastrophically enormous “mistake”). I agree with the masses: it’s a clever campaign. But there’s still so much more that Disney could have done.

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My Month With Facebook Home

For the last year or so, we’ve been hearing about the rumoured “Facebook Phone.” On April 5th, my pal Zuck announced Facebook Home. It’s an app that replaces your Android’s home screen with a full-on Facebook experience, including full-screen photos, status updates, notifications, and chat heads. So it’s not a Facebook Phone, but instead how you can turn your phone into a Facebook Phone.

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Twitter Releases Their #Music Platform

This morning, Twitter finally released their music streaming platform. Go take a look (well, listen) via I’ve dropped listening to my regular podcasts this morning to see how this works.

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Lego Bricks

Have you ever wondered what the upper limit on how many times you can attach and detach a Lego brick is? If not, you may not have played with enough Lego as a child. That’s okay – the great thing about being an adult is that you can spend all of your money on Lego, and nobody can tell you not to.

A gentleman named Phillipe Cantin decided he needed to know. Here are the results:

He posted another video four days later:

Now that is dedication. To get all the gory details, check out his blog post about it:

The New Facebook News Feed

We just told you about a change to Facebook last week. And they are at it again.

Earlier today, Facebook announced a complete redesign to their News Feed. And as expected, it’s all about removing the clutter and making the News Feed a more stunning visual experience.

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Imperial March

Simply put, we go all in when it comes to creative. I can easily say that we have one of the brightest and hardest working creative teams around. Everyone consistently puts in 100%. And because of that, great ideas are generated. But every now and then we like to have a little bit of fun outside of the day-to-day. So last month we set aside some of our foosball time and put it towards a project of a different sort. The project was codenamed “Imperial March.”

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